Ferrari announced at the Detroit Motor Show this week that all cars sold in the USA during the year will come with a special badge to commemorate the marque's fifty years of exposure to this key market.

The badge will offer the traditional black prancing horse Ferrari logo laid over a yellow background and incorporate the stars and stripes from the US flag.

In Detroit Ferrari celebrated a record number cars sold in North America during the last year, building on a decade of consecutive sales increases. Emphasising the importance of this market to the specialist sportscar builder, their new 2+2 Coupe, the 5.75-litre V12-engined 612 Scaglietti, became the first Ferrari ever to receive its official World Premiere in the United States.