Dynastar and Lange, trend setting specialists in skiing for over 40 years and with in-depth racing experience, have been chosen by Ferrari for its latest retail branding exercise: ski equipment.

Dynastar and Lange, trend setting specialists in skiing for over 40 years with in-depth racing experience, have been the favourite brands of legendary champions from the beginning. Both brands share a passion for tradition combined with the power of innovation, and have a single objective: to manufacture products of excellence and help the public to dream thanks to the achievements of their champions.

This is why Ferrari chose to entrust its ski license project to Dynastar, the brand whose expertise in limited quantity manufacturing has already achieved for Dior, Hugo Boss, Courchevel and Chamonix; and Lange, a major player in the high-performance ski boot market associated with the famous designer Pininfarina.

This alliance has given birth to a superior, technical, high performance range of skis, boots and accessories. An encounter characterized by passion, quality, unique knowledge and the sharing of technology.

In the words of Bernard Liatti, President of Dynastar-Lange, and Vice-President of the Rossignol Group: “The fact that Ferrari has asked us to develop their products is an immense sign of recognition for our brands, and a huge source of pride for our staff. I will never forget the reaction of our workshop staff in Sallanches and Montebelluna when they learned the exciting news. However, this new collaboration is anything but an end in itself; on the contrary, it will be a driver to help us raise our standards and continue to progress. The success that we will enjoy with Ferrari will reflect positively on Dynastar and Lange!”

With the aim to design products that perform even better, Dynastar’s and Lange’s R&D departments have been collaborating with Ferrari’s teams to take inspiration from the materials and technologies used in motor racing, to create an unforgettable experience on the snow. We will continue to reinforce this technological collaboration, in order to make further breakthroughs in innovation and quality.


Equipped with Dynastar’s latest technological innovations, the Ferrari ski is powerful and precise, with unparalleled grip. It features the integration of carbon fibre, a reference material in F1 circles known for its light weight and impact resistance, offering skiers improved control, perfect stability and optimised performance. The temperament of the Ferrari ski is also reflected in its sleek design and pure lines that give it an elegant, energetic look. An athletic, sleek, and understatedly elegant ski designed for demanding expert skiers who enjoy on-piste skiing on all types of terrain. Recommended retail price: 1000 €


The perfect fusion of design with sports, the Ferrari boot embodies the purest combination of style and performance. Directly inspired by racing experience and the Lange-Pininfarina project, it is made of the very best materials: leather for the liner and aluminium for the buckles. This ski boot guarantees prestige and power without compromising comfort. Recommended retail price: 500 €; Carbon pole: Recommended retail price: 150 €; Ski bag: Recommended retail price: 100 €; Boot bag: Recommended retail price: 50 €


Sporting the flamboyant colours of the famous F1 Scuderia team, the Ferrari junior ski will be turning heads this season thanks to its graphics and the achievements of its young skiers. This modern, lightweight, fun ski designed for carving has a potential for discovery that will delight junior skiers! Recommended retail price: 350 €


With the same bright red colour as the F1 race cars, these Ferrari Junior boots will motivate the most intensive young skiers to aim for their best performance. Their racing construction is adapted to children’s anatomy, with a lower shell, and a liner that fully supports the foot whilst also guaranteeing maximum comfort. What’s more, the design of the aluminium buckles uses cutting edge automotive technology to ensure optimum handling. A look that will make everyone jealous! Recommended retail price: 150 €; Ferrari Junior pole; Recommended retail price: 50 €

© 2007 Interfuture Media/Italiaspeed