The newest Ferrari and Maserati dealership officially opened in Melbourne last week with a A$30 million investment by Zagame Ferrari and Maserati setting a new world benchmark for dealerships carrying the names of two of the world’s most famous car companies.

The newest Ferrari and Maserati dealership officially opened in Melbourne last week with a A$30 million investment by Zagame Ferrari and Maserati setting a new world benchmark for dealerships carrying the names of two of the world’s most famous car companies.

“Our new dealership had to be the equal or better than any other Ferrari and Maserati dealership in the world,” explains Bobby Zagame, the Managing Director of Zagame Ferrari and Maserati. “It rates as one of the largest in the world, which is a significant vote of confidence in the economy of Melbourne and Victoria. We have ensured that it contains the technology to match that found in cars that carry the Ferrari and Maserati badge, thanks to Melbourne architect, David Earle, it shares their style and we have provided our staff with the facilities to ensure that our customer service can match their legendary reputations.”

With ten thousand square metres of floor space, the new Swan Street, Richmond showroom has the space to display up to 30 Ferrari and Maserati supercars, while the workshop has nine bays. But these simple figures do not reveal the depth and breadth of features and facilities in the new Zagame Ferrari and Maserati dealership.

The showroom, for example is comprehensively decorated with pictures and displays that tell the illustrious motorsport and motoring history of Ferrari and Maserati from the earliest days to the latest automotive achievements by both brands. Meanwhile, in the workshop, the bays are equipped with all the latest equipment to ensure fast, accurate servicing and maintenance.

Another first for Ferrari Zagame is that it is the home of the first Australian branch of The Ferrari Dealer Select Merchant area, offering a unique range Ferrari merchandise, memorabilia and accessories for Ferrari owners and fans alike.

“Our company has worked with Bobby and his team for more than six years and what has consistently impressed us is the remarkable dedication to customer service,” says Kevin Wall, General Manager for Ferrari at the Australian and New Zealand Ferrari importer, EAI. “They actively look for new ways to exceed customer expectations and this is clearly evident in their new business in Melbourne.”

Ferraris are some of the most valuable cars in the world – a recent sale saw a Ferrari California sell for $5.4 million – and their owners often travel the world and this can lead to storage issues. For this reason the new Zagame Ferrari and Maserati dealership includes a unique secure storage area for customer use.

Zagame Ferrari and Maserati offer more than just a place to purchase a car or to have it maintained. “Ferrari and Maserati owners are also welcome to use the business and social meeting areas of the dealership and to regard Zagame Ferrari and Maserati as their business centre,” explains Bobby Zagame. “We have installed casual meeting lounge areas and a more formal training and presentation room specifically for our customers - fully equipped with the latest technology together with our staff, who are always on hand to meet any specific requests.”

Following their appointment as Melbourne agents for Ferrari and Maserati three years ago, Zagame have played a significant role in the growth of both brands in Australia. “Maserati is the fastest growing prestige brand in Australia,” explains Edward Butler, General Manager of Maserati Australia and New Zealand. “Zagame Maserati has played a significant role in this growth and there is no doubt that this magnificent new dealership and the benchmark levels of customer service offered by Bobby Zagame and his team will only enhance our national position.”

With such an impressive new dealership, is Bobby Zagame tempted to rest on his laurels? “Our dealership has taken its inspiration from Ferrari in Formula One in so many levels,” he explains. “And, like Formula One, where it is good to have won past championships, they are nothing compared to winning this year’s championship, so we will continue to work to offer better service and better facilities every day. Our new dealership is the not the completion of our work, it is just the start.”