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Alfa Romeo
once again unveils its new models onto the world market
at the Geneva event. Indeed, following on from the Alfa
159 and Brera in 2005, the 159 Sportwagon and Spider in
2006, and its Personalisation Programme going by the
name of “Alfa Unica” in 2007, it is now the turn of the
alluring Alfa 8C Spider.
Undisputed centre stage on the stand, this new car
inherits its coupe sibling’s winning formula that shook
the motoring world. Put together by Alfa’s Centro Stile
and production limited to 500 cars, this new open top
immediately entices with that unmistakable “Italian
elegance”, a unique and inimitable style that hints at
its typically sporty Alfa handling.
Under the bonnet is a powerful 8 cylinder 4.7 litre
engine producing 450 HP, matched to a 6 speed robotic
gearbox, the new Alfa 8C Spider is truly beautiful,
powerful and rock solid, where its gracious lines and
dimensions gel perfectly with typical Alfa Romeo
engineering and drive-ability. Needless to say,
alongside this attractive Spider is the Alfa 8C
Competizione, the epitome of Alfa Romeo’s innovation in
the fields of engines and engineering, heightened
competitiveness and continuous technological research.
Another star attraction is the new Alfa 147 Ducati Corse
with its powerful 170 HP 1.9 JTDM engine and “Q2”
system. Produced as a limited edition, the Special
Series was born from the successful collaboration of two
of Italy’s great marques, renowned the world over.
This very
car carries forward the partnership set up in 2006
between Alfa Romeo and Ducati Corse, a winning
combination that exemplifies Italy’s world famous
motoring style and heritage. Just think back to last
season’s excitement in the “SBK Superbike World
Championship®” and, above all, to the 2007 MotoGP that
saw young Casey Stoner lifting the crown. Furthermore,
next season too will see the Australian champion
endorsing the brand.
Returning to Geneva is also the 159 model – saloon and
Sportwagon – with some new features in terms of style,
design and performance. Two the displays on show: the
159 MY 08 with a powerful 3.2 V6 260 CV engine (for the
first time with “front-wheel traction”) and the Alfa 159
Sportwagon MY 08 fitted with 2.4 JTDM 20v 200 CV and
Q-Tronic gearshift. In the Swiss showroom the 2008 Brera
and Spider range are also debuting. Renewed
aesthetically and in the specifications, the two
vehicles represent the “natural evolution” of the coupé
and spider in the new Alfa generation.
In Geneva
the public can admire an Alfa Spider MY 08 fitted with
the brilliant 2.4 JTDM 200 CV and powerful automatic
Q-Tronic gears. Also on display the Alfa Brera MY 08 –
with front-wheel traction – blessed with a powerful 3.2
V6 with 24 valves and 6-speed gears. Both the cars are
distinguishable by a red chassis and black upholstery on
the dashboard and seats.
It is worth underlining that with these models - Alfa
159 MY 08 (saloon and Sportwagon), Brera MY 08 and
Spider MY 08 – debuts the new Electronic Q2 system. The
Q2 has all the merits of front-wheel and 4x4 traction
which noticeably raises road handling, traction,
stability issue, and at the same time diminishing the
understeer and steering-wheel displacement.
Concluding the selection is the GT Alfa in the Black
Line III range. Fitted for the first time with a
powerful 1.9 JTDM 170 CV that allows a top speed of
216km/h and a 0 to 100km/h in 8,2 seconds. Available as
of next July, the powerful motor con be combined with a
particulate trap (DPF). Furthermore, the vehicle uses
the Torsen® self-blocking differential (called Q2) which
has all the advantages of front-wheel traction, a
solution offering greatly increased traction and driving
pleasure, guaranteeing advantages typical of an
integrated traction.
Alfa Romeo returns to Geneva's International Showroom
with many automotive changes, for which it has chosen a
stand with high visual impact. Made with special and
innovative materials, the exposition area is
distinguished by the refined contrast between smooth and
opaque surfaces, as well as the alternating red, black
and steel. The whole, united with the rigour and
essentialness of the project, help create a refined
atmosphere which accurately represents Italian
technology and elegance.
With the distribution of informational material, and the
setting-up of several totems on the stand, the public
can discover the Fiat Group Automobiles Financial
Services products. A “captive” financial company born a
year ago in the equal joint venture between Fiat Group
Automobiles and Crédit Agricole. The company goes side
to side with the Fiat Group Automobiles brand, in Italy
and Europe, with a sole mission: back the sales of
motor-vehicles with the brands Fiat, Alfa, Lancia, Fiat
Professional and Abarth, via financial products which
are innovative and complete with services of high added
value, dedicated to the network of car dealerships,
private clients and firms.
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