FIAT GRANDE PUNTO

03.08.2009 INDIAN BUILT FIAT GRANDE PUNTO LAUNCHED IN MUMBAI

FIAT GRANDE PUNTO LAUNCH MUMBAI, INDIA
FIAT GRANDE PUNTO LAUNCH MUMBAI, INDIA
FIAT GRANDE PUNTO LAUNCH MUMBAI, INDIA
FIAT GRANDE PUNTO LAUNCH MUMBAI, INDIA

Following its national Indian debut in New Delhi, the locally-built Fiat Grande Punto has been launched in Mumbai, the country's business capital, the new hatchback being introduced in the glamorous setting of the Taj Land's End, Bandra.

Following its Indian national debut in New Delhi, the locally-built Fiat Grande Punto has been launched in Mumbai, the country's business capital. The glamorous location was the Taj Land's End, Bandra, Mumbai. This was the same venue which had hosted the Linea launch in January.

The press briefing concluded early and soon all the media folks were enjoying several rounds of drinks. Since the national launch of the Grande Punto had already taken place in New Delhi, we expected the Mumbai event to be of a slightly lower profile, and it was certainly much simpler than the Linea launch, although the evening was optimised by the beautiful surroundings. After the press meeting, the Fiat management decamped to the outer perimeter of the venue where three new Grande Puntos were arrayed in a show area under the spotlights. Fiat CEO, Mr. Rajeev Kapoor, had some photo ops with the media and also dished out one interview after another to the press present there.

Then there was an announcement for everyone to assemble in the banqueting hall for the formal program to begin. Shweta Salve was the host for the evening. There was also a percussionist who played some nice routines on the djembe, congos and Brazilian drums. After about 5 minutes of this percussion performance the stage was set for some martial arts dance routines. This performance had less martial arts and more acrobatics. The three male performers turning in some eye-catching stunts. The martial arts performance was in continuation of the theme set for the Grande Punto itself - "be bold".

Once this performance was over, the official advert for the new "B-Plus" segment hatchback was launched and Mr. Kapoor made the formal announcement of the Grande Punto launch and mentioned a couple of times that the Fiat-Tata chain now has a good network of spares availability and supply backed by excellent technical know-how on the FIAT products in the Indian markets. Fiat India are realistically targeting sales of 2,500 units a month. This presentation ended with the usual media scramble to have the CEO pose with the Grande Punto which by now had arrived on the stage. Shweta Salve was also asked to pose with the car. Shweta later announced that dinner was ready and most of the guests moved onto the dining hall while man went outside to take a closer look at the three Grande Punto parked there and get a better feel of this key car.

The technical and feature details of the Grande Punto have been widely discussed since the New Delhi launch (it will come at launch with 1.2 and 1.4 litre FIRE engines as well as the 1.3 Multijet) but it has to be said immediately that there is simply no other premium hatch on the market in India which comes close when it comes to it looks-wise. The Grande Punto is literally a head-turner and a style statement for the budget range that it is available for. The pricing is very competitive and credit must be given to Fiat India for this, meaning that the Grande Punto has the potential to drive a miraculous recovery for Fiat in India just as it did so well in Europe.

There are few faults to speak of inside but tall passengers may have some issues with their knees touching the glove compartment. This however can be managed with pushing the seat back at the expense of leg room for the rear passengers. Other positives include the equipment list (which includes the Blue&Me infotelematics package) the paint finish which is top-notch, with the combination of red and hip-hop black really standing out, the wipers are smartly designed to hug the wind-screen and to have the best possible swiping action. This is evident when you straighten out the wipers and you can see a "C" shaped bend to the wiper which makes this possible. The dark shade of the Grande Punto's dashboard is also a welcome change from the brown and beige combination that features on the Palio Stile while the gear stick is short and somewhat similar to the Hyundai i10. All in all, I feel someone looking to buy an i10 or a Swift would really have to have some strong reasons to say no to the GP.

by Siddarth Shetty
 

Photos: Siddarth Shetty / © 2009 Interfuture Media/Italiaspeed