27.11.2009 FIAT SOUTH AFRICA REPOSITION THE GRANDE PUNTO AHEAD OF THE ARRIVAL OF THE EVO

FIAT PUNTO 1.4 I EMOTION (SOUTH AFRICA)
FIAT PUNTO 1.4 I EMOTION (SOUTH AFRICA)
FIAT PUNTO 1.4 I EMOTION (SOUTH AFRICA)

Fiat Group Automobiles South Africa is repositioning the Grande Punto downwards with the launching of the new Punto Emotion 1.4i version, the first of several new value-for-money models that will slot in below the new Punto Evo.

Fiat Group Automobiles South Africa is repositioning the Grande Punto downwards with the launching of the new Punto Emotion 1.4i version, the first of several new value-for-money models that will slot in below the new Punto Evo. Visually identical to the current Grande Punto five-door, the newcomer, which drops the 'Grande' tag to harmonise with the Punto Evo, comes in at a very tantalising R158 500, offering so much more for so much less.

Oscar Rivoli, Managing Director of Fiat Group Automobiles South Africa says: “We perceived a gap in our line-up for a quality, well-specced, family-oriented yet affordable hatch. The new Punto fills that need and then some. Buyers are becoming a lot more discerning; they demand more in terms of features and safety, yet value-for-money is still at the top of their list – the new Punto Emotion ticks all of these boxes.”

The Grande Punto will now evolve in South Africa, allowing Fiat to tackle the highly competitive compact hatch segment on two fronts: the new Punto Emotion (with other value-based models to follow) will compete at the lower end of the price spectrum, while the forthcoming Punto Evo (the new facelift of the Grande Punto) which was recently launched at the Frankfurt Motor Show, will do battle at the top end. Stylistically, the Punto 1.4i and the Grande Punto share the same design blueprint which is characterised by those unmistakable sportscar-inspired tear-drop headlights, sharply raked windscreen, softly bulging flanks and high-level, organically-shaped rear taillights. Body-coloured bumpers / door handles, front fog lamps and 15-inch alloy wheels round off the package.

The new Punto Emotion 1.4i is powered by Fiat’s trademark FIRE engine, boasting 1368 cc, and 4 cylinders in line, with a bore of 72 mm and stroke of 84 mm. There are four valves per cylinder, activated directly by two overhead camshafts. The engine delivers 66 kW at 6000 rpm, and peak torque of 115 Nm at 4500 rpm. Thanks to a favourable power-to-weight ratio, the Punto has a top speed of 165 km/h, and dispatches the 0 to 100 km/h sprint in a commendable 15.72 seconds. Fuel consumption is impressive too: 9,5 l/100 km in the urban cycle, 6,1 l/100 km out of town and 7,3 l/100 km in the combined cycle.

Some of the engine’s highlights include: Drive-by-wire throttle – facilitates greater responsiveness for fuel efficiency. Increased compression ratio (10.8:1) and the high torque values at low speeds, make it possible to limit fuel consumption. Euro 3 compliant engine with a catalytic converter positioned in the engine bay (and welded to the exhaust manifold flange using a new technology) which reaches very high temperatures faster, thus reducing emissions even while the engine is warming up. To minimise the environmental impact, the engine also incorporates a ‘returnless’ fuel supply system, which eliminates fuel recirculation within the tank, thus reducing vapour formation. The CO2 emissions are pegged at 168 grams per km.

The Punto’s ‘Emotion’ tag indicates that it has reasonable levels of equipment and features. The following features are all standard: power steering with adjustable steering wheel and audio controls; blue&Me Telecommunication system – gives full bluetooth mobile phone connectivity and allows messages to be read out via voice command; CD/MP3 with 6 speakers; remote central locking; front & rear power windows; electric mirrors; automatic climate control; on-board computer including outside temperature display; dual-tone dashboard; leather-sheathed steering wheel & gear lever knob; boot light; height-adjustable driver’s seat 60:40 split rear seats. Thanks to all these features that the Punto Emotion throws in as standard, the only cost option at this stage is metallic paint (R1 184 inc). 

Enhancing the ownership prospect, the new Fiat Punto Emotion has 30 000 km service intervals and enjoys full after-sales support in South Africa thanks to a comprehensive parts inventory (housed and distributed in an all-new, state-of-the-art facility) and the back-up of trained technicians at Fiat dealerships countrywide. Fiat Auto South Africa offers a three-year 100 000 km Warranty: three years on paintwork and five years on rust anti-perforation. And, contributing to the low cost of ownership is the standard five-year 90 000 km service plan. As with other models in the Fiat stable, the new model is covered by the AA Fleetcare roadside assistance for 12 months.
 

© 2009 Interfuture Media/Italiaspeed