18.03.2010 FIRST FERRARI 458 ITALIA IN THE U.S. TO BE AUCTIONED FOR HAITI RELIEF

FERRARI 458 ITALIA

The Ferrari 458 Italia represents a genuine evolution of Maranello’s mid-rear engined V8 sports cars. As with every new Ferrari the 458 Italia is a concentration of innovation thanks, in no small part, to the company’s racing expertise.

Ferrari has named CMMB (Catholic Medical Mission Board) and the William J. Clinton Foundation as beneficiaries of an auction of the first Ferrari 458 Italia to arrive in the United States. The auction and North American debut of the new model will take place simultaneously in Los Angeles this evening.

In choosing the two recipients, delivering the highest caliber of aid to the people of Haiti now and in the long-term, Ferrari is focusing its ongoing commitment to social responsibility to a cause that not only is close to everybody’s hearts but that is still in need of tremendous support.

Both organizations have strong ties to Haiti. CMMB has been working in Haiti since 1912 and Bill Clinton was asked by President Obama to spearhead a U.S. effort – the Clinton Bush Haiti Fund. Like Ferrari, they settle for nothing less than the best."

The Ferrari 458 Italia represents a genuine evolution of Maranello’s mid-rear engined V8 sports cars. As with every new Ferrari the 458 Italia is a concentration of innovation thanks, in no small part, to the company’s racing expertise. Employing exactly the same techniques and methods used to develop the Scuderia’s F1 cars, Ferrari’s engineers concentrated their efforts on obtaining the maximum in terms of efficiency in every aspect of the car, and their commitment was repaid with levels of fuel consumption and C02 emissions that set the benchmark in this market segment.

The Ferrari event for 500 people will take place at a private home in the Holmby Hills area of Los Angeles. Ferrari will be represented by Piero Ferrari, Deputy Chairman and son of Enzo Ferrari, Amedeo Felisa, worldwide CEO of the company, and Marco Mattiacci, the newly appointed North American CEO. Grammy-Award winner John Mayer will donate his time to perform during the evening and director and Ferrari-collector Michael Bay will be acknowledged for his long-lasting friendship with the company. The auction of the first Ferrari 458 Italia in the North America will be conducted by the Wall Street Journal’s Pulitzer Prize-winning automotive journalist Dan Neil.

CMMB

From its visit to Haiti in 1912, CMMB was born and has grown to be a global leader in international healthcare. Last year, the organization received support totaling more than US$285 million dollars. 97.8% of the donations received by CMMB went directly to provide healthcare services to the underserved throughout the world. CMMB three programmatic areas of activities are HIV/AIDS, maternal and child health, and neglected tropical diseases. In addition, Healing Help – its medical donations program – and MVP – its medical volunteer program – collectively help more than 1 million people annually. In total, CMMB works in more than 40 countries in the developing world.

William J. Clinton Foundation Haiti Fund

Since the creation of the Clinton Foundation Haiti Fund in January, the Fund has raised more than $13 million for relief, recovery and reconstruction assistance, and in the month after the disaster allocated $3 million to a dozen 501(c)3’s on the ground, while also supporting the shipment and delivery of life-saving supplies donated from businesses and other organizations.
 

© 2010 Interfuture Media/Italiaspeed