18.05.2010 FIVE MILLIONTH CAR ROLLS OFF THE PRODUCTION LINES AT MELFI

5,000,000TH CAR PRODUCED AT FIAT SATA PLANT MELFI

The five millionth vehicle has come off the production line at Fiat’s SATA plant in San Nicola di Melfi, Potenza, one of the world’s most productive automotive factories; the landmark vehicle was a Punto Evo 1.4 Emotion in red.

Today the five millionth vehicle came off the production line at Fiat Group Automobile’s SATA plant in San Nicola di Melfi (Potenza, Italy), one of the world’s most productive automotive factories. The vehicle was a Punto Evo 1.4 Emotion, 105 CV, 5 doors, in red, a model which evolved from the Grande Punto, and a car which is at the forefront of motoring innovation, in terms of respecting the environment, of safety and style.

The event was celebrated at the plant with a ceremony attended by the Governor of the Basilicata region, Vito De Filippo, the President of the Province of Potenza, Piero Lacorazza, the President of the Confindustria Basilicata Pasquale Carrano, the Bishop of the Diocese of Melfi-Rapolla-Venosa, Mgr. Gianfranco Todisco and the Director of the SATA plant, Nicola Intrevado. To celebrate its record, the industrial site was decorated with a series of posters on a variety of topics inspired by the components of each of the 5,000,000 vehicles produced, in praise of all of the plant's employees.

Retracing the main steps in the growth of the SATA plant (Società Automobilistica Tecnologie Avanzate, Advanced Automotive Technology Plant), where today the Punto Evo, Grande Punto and Punto Classic models are manufactured, allows us to understand the leading role which the Fiat Group has played in the evolution of the organisational structure of European factories. It all began in September 1993, when the first Fiat Punto vehicles came off the production line at SATA in San Nicola, 18 kilometres from Melfi. Construction of the factory commenced two years previously.

The model immediately became a bestseller, winning awards from the public and international critics alike for all of its versions: from the first Punto (produced from 1993 to 1999) to the second series (first produced in 1999 and currently retailed as the Punto Classic), and from the Grande Punto which came onto the market in 2005 to the latest model, the Punto Evo, which entered the production lines in September 2009. And not forgetting one other model which contributed significantly to the history of the 5 million vehicles produced in Melfi: the Lancia Ypsilon, which totalled more than 870,000 units over its first series (1995 - 2003) and its second (2002 - 2005).

It should be noted that on 18 June 2009, the Melfi plant was the first Italian factory to be awarded Silver Level certification by WCM (World Class Manufacturing), an international standard for production cycle organisation. The WCM path to improvement includes three intermediate stages - Bronze, Silver and Gold, before a candidate can finally reach World Class Level. After receiving Bronze certification in April 2007, last year SATA received its Silver Level from the esteemed WCM Auditing Body, presided by Prof. Hajime Yamashina. This important recognition was achieved thanks to the widespread and constant contribution of all personnel in applying the WCM principles and methods, which has allowed improvements in logistics and quality and a significant reduction in costs.

This result is a testimony to the hard work invested over recent years by Fiat Group to make its production department even more efficient and flexible, a real trump card which the company holds over even its strongest competitors. The SATA plant is one of the greatest examples of organisational evolution, which has allowed Fiat Group Automobiles to grow firstly from a traditional factory to an integrated factory (and Melfi is one of the most important examples of factories working with this organisational model) and finally, through modularisation, to a modular, integrated plant. The integrated plant is an organisational model inspired by the principles of “lean manufacturing” (integration of functions and tasks at all levels, decentralisation of the decisional powers, shortening of the chain of command and increasing of information transparency). Modular production, which maintains all the principles of lean manufacturing and the integrated plant, adds, on one hand, the possibility of achieving a greater variety and variability of products, redefining the role of the supplier, and reduces, at the same time, complexity of production by reducing the quantity of parts to be assembled and simplifying operations.

 

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