05.03.2012 MIXED FEBRUARY FOR FIAT GROUP AUTOMOBILES IN GERMANY

NEW LANCIA YPSILON 2012

Lancia, however, has risen from the ashes thanks to the arrival of the new generation Ypsilon, it was up 246 percent to 301 units last month in Germany, albeit still a nominal volume.

Fiat Group Automobiles (FGA) had a mixed February on the key German market, and while the Fiat brand was relatively flat, only slightly down year-on-year, Lancia and Alfa Romeo made sharp gains and losses respectively.

In total 224,318 new cars were registered in Germany last month which was flat when it is compared to February 2011. The Fiat brand sold 5,087 new cars in February which was 2.6 percent down on the same month last year and gave it a 2.3 percent market share.

Alfa Romeo is rapidly giving up its gains of the last year as the MiTo drops away and the Giulietta peaks early. It managed 667 registrations last month, a fall of 22.7 percent. That reduced its German market share for February to 0.3 percent. Alfa Romeo was actually the market's fourth worst performer after Daihatsu (-57.4 percent), which is being withdrawn and accounted for just 88 units, Honda (-34.4 percent), which is still reeling from the Japanese tsunami and Thai floods, and Jaguar (-21.8 percent).

Lancia, however, has risen from the ashes thanks to the arrival of the new generation Ypsilon, it was up 246 percent to 301 units last month in Germany, albeit still a nominal volume. In year-on-year terms it was the market's best performer, comfortably ahead of the other big winners for February, Kia (+95.8 percent) and Land Rover (+84.1 percent). Finally Chrysler Group accounted for 472 registrations which would be entirely, or almost entirely, drawn from the Jeep brand and that was up 22.6 percent year-on-year for a 1.2 percent share of the overall market for the month.

After the first two months of the year a total of 424,513 new cars have been sold in Germany, that's flat on the same period last year (-0.2 percent). The Fiat brand has 9,888 registrations in Germany after two months, down 2.5 percent, slightly below the overall market's share, to give it a 2.3 percent share.

Alfa Romeo is on 1,362 registrations for the year-to-date, down 19.4 percent on the same period last year; it has taken a 0.3 percent share of the market so far this year. Lancia is FGA's best performer after two months, up 298.8 percent to 654 registrations for the year-to-date.

Chrysler Group has 1,033 registrations for the year-to-date which will be effectively all, or almost all, made up of Jeep sales. That adds up to an 0.2 percent share of the market and although year-on-year data is less meaningful, it is up a significant 41.4 percent on the same period last year.

 

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