05.02.2018 ALFA ROMEO UP AND FIAT DOWN IN THE U.S. DURING JANUARY

ALFA ROMEO STELVIO 2018

The new Alfa Romeo Stelvio SUV added 688 sales in the U.S. last month. That represents a sharp month-on-month drop in its sales, by one-third, but brings the SUVís total sales in the U.S. since its launch to 3,409 units.

Alfa Romeo saw its sales continue to climb in the U.S. during January thanks to the Stelvio and Giulia, however it was a bleak picture for Fiat which saw its sales continue to collapse, down 43% year-on-year.

The new Stelvio SUV added 688 sales last month while the Giulia was Alfa Romeo’s best seller, with 948 sales.

That represents a sharp month-on-month drop in Stelvio sales, by one-third, but brings the SUV’s total sales in the U.S. since its launch to 3,409 units. The Giulia sedan, meanwhile has now reached the ten thousand units sold barrier.

Both the Stelvio and Giulia don’t have comparable year-on-year data as yet, the only model to do so, the 4C sportscar saw its sales drop 68% as it added just 12 units in January compared to 38 units during the opening month of last year.

That brought Alfa Romeo to a total of 1,648 sales for the first month of the year.

Fiat brand didn’t have any joy last month as its sales continued to sharply decline, it was down 43% year-on-year to 1,229 units in January compared to 2,164 units sold in January 2017.

The 500X was Fiat's volume seller, with 488 units finding buyers last month, but it was down 19% when compared to 600 units during the first month of last year. It just edged out the 500 which added 454 units in January but when compared to 1,218 units sold during the same month last year that represented a slide of 63%. The 500L finished January on 104 units which was almost flat, down just 2 units and 2% on the same month last year.

The Spider convertible sportscar meanwhile shed a quarter of its sales during January, 183 units last month compared to 240 units during the opening month of last year adding up to a 24% fall.

Overall it was a poor start to the year for Fiat Chrysler Automobiles on the U.S. market, the Italian-American carmaker notching up 132,803 sales in January, down twenty thousand units and 13% year-on-year.

The Jeep brand was upby 2%, thanks mainly to the Compass SUV, but the rest were laggards, Chrysler down 21%, Dodge down 31% and Ram down 16%.
 

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Photo: Fiat Chrysler Automobiles / © 2018 Interfuture Media/Italiaspeed