17.07.2003  LANCIA CENTRO STYLE RELEASE IMAGES OF FIAT IDEA-INFLUENCED YPSILON-BASED MINI-MPV


Lancia have released these two images of a Ypsilon-based mini-MPV. With initial interest reported as 'very strong' in Fiat's Punto-derived Idea B-MPV which received its world premiere at the Geneva Motor Show earlier this year, Lancia are keen to capitalise on this rapidly growing segment.

Lancia's entry into this segment would be positioned upmarket with a luxury interior and high-specification options allowing it to be multi-purpose as well as offering a 'mini-office' workspace enviroment.


Lancia Ypsilon based mini-MPV
Lancia Ypsilon based mini-MPV

related articles:

26.06.2003  NEW LANCIA YPSILON ON THE ROAD: HIGH RESOLUTION IMAGES
23.02.2003  NEW LANCIA YPSILON TO RECEIVE WORLD PREMIERE AT GENEVA MOTOR SHOW 


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