DWV ART.ENGINE

22.05.2006 ART.ENGINE IS A NEW SPEAKER LICENSED BY FERRARI

Today’s tech lifestyle has created a new mode of music listening and demands a totally new approach to audio. DWV, with input from Ferrari, has accepted this challenge and the result is Art.Engine. You can see and hear the passion inspired by Ferrari in Art.Engine’s every detail – from the racing-style NACA cooling ducts, sumptuous carbon fibre baffles and Ferrari inspired paint finish to the exceptional sonic performance. An audio and engineering tour de force, the Art.Engine is a complete audio system that combines two stunning speaker arrays, wireless signal input and digital electronics, all in a single tower. Powerful, yet streamlined at 47 inches tall, 16 inches wide and only 6 inches deep, the Art.Engine creates a room-filling sound field of high-definition stereo entertainment. Needless to say, performance is outstanding. “Vibrant,” “clear” and “three-dimensional” are some of the words listeners use to describe the Art.Engine.

Art.Engine’s sophisticated technology brings considerable advantages in performance, yet its extreme simplicity provides immediate ease of use. One control button sends music wirelessly from your computer, or you can plug in an iPod, MP3, satellite radio or CD player and instantly enjoy an extraordinary music experience. As one of the most exclusive products ever to bear the Ferrari name, Art.Engine is a tribute to Ferrari’s standards, performance and style. Out of respect for Ferrari's long standing tradition, production of the Art.Engine has been limited to just 1,000 pieces. Much like the famous limited runs of classic Grand Touring cars, Art.Engine’s exclusivity creates increased excitement for auto aficionados, collectors and audio connoisseurs alike.

Following the experience gained from the production of limited edition GT cars, the Art.Engine limited edition is carefully monitored with audits at every stage of production. In order to maximize the value of the Art.Engine owner’s investment, photographs and data from each Art.Engine are documented in detail and registered for future reference and authentication. To further guarantee authenticity, official Ferrari holographic markers on each Art.Engine are individually numbered and are recorded as part of the audit procedure. Every Art.Engine is given a multi-stage inspection and is performance tested prior to authentication and registration. Once the Art.Engine has passed all performance, assembly and visual detail inspections, a unique Certificate of Authenticity is produced, signed and presented to the new Art.Engine owner.

Giulio Zambeletti, Director of Brand Development Ferrari SpA, emphasizes Ferrari’s commitment to excellence. “Any high end product licensed by Ferrari must have an uncompromising approach to quality, breakthrough technology, and ultimate performance. The Art.Engine encompasses them all.”

FABRICATION

Ferrari’s advances in material science and fabrication are just two examples of how Ferrari’s technological excellence has inspired the development of the Art.Engine. Digitally controlled milling of billet aluminium, carbon fibre composite fabrication, laser and water-jet cutting, electronic “black-box” circuitry and Ferrari inspired paint formulations combine to give Art.Engine the high level of quality and elegance expected of a product bearing the Ferrari name.

Art.Engine brings a legendary name into the world of high tech audio, requiring uncompromising performance and quality standards.
 

ART.ENGINE
ART.ENGINE

Art.Engine’s sophisticated technology brings considerable advantages in performance, yet its extreme simplicity provides immediate ease of use. One control button sends music wirelessly from your computer, or you can plug in an iPod, MP3, satellite radio or CD player and instantly enjoy an extraordinary music experience. As one of the most exclusive products ever to bear the Ferrari name, Art.Engine is a tribute to Ferrari’s standards, performance and style.

ART.ENGINE
ART.ENGINE

Today’s tech lifestyle has created a new mode of music listening and demands a totally new approach to audio. DWV, with input from Ferrari, has accepted this challenge and the result is Art.Engine.


Every component has been designed and engineered to meet exacting performance parameters. As an example of this commitment to absolute quality, all 16 hand-assembled mid/woofers used in the Art.Engine are individually tested prior to approval for use. Once approved, they must be matched as a group, to provide the truest, most consistent sound possible. This grouping is then mated to a pair of unique dome tweeters produced by ScanSpeak of Denmark – respected throughout the world as the leader in dome tweeter technology.

Material Selection Designed To Enhance Performance. Art.Engine’s chassis has been engineered to optimize structural rigidity and sound-wave flow. Sophisticated mathematical modelling of the aluminium chassis maximizes sonic accuracy while eliminating unwanted resonances and vibration, allowing Art.Engine to convert all of its speaker cone motion into sound energy, without losing music detail through structural vibration.

Assembly, Quality Control & Testing. Manufacturing and assembly at the purpose-built Art.Engine facility provide the foundation for exacting performance and quality control. Computer-controlled machining converts raw aluminum into highly detailed components, which after inspection, are plated, painted and clear-coated in a two-week process that ends in the hand-assembled Art.Engine. Visual, electronic and listening tests implemented throughout the production and assembly process guarantee that each Art.Engine meets critical standards and provides documentation for ongoing analysis. Finished in a choice of Ferrari inspired colours, including Rosso Corsa, Argento Nürburgring, Grigio Silverstone and Nero, Art.Engine celebrates the performance, detail and timeless beauty of the world’s greatest GT cars.

ART.ENGINE STORY

David Wiener Ventures is a design and innovation studio that creates some of the world’s most exclusive and prestigious products. DWV products exhibit extraordinary performance, styling, uncompromised materials and craftsmanship. The company is relentless in its pursuit of delivering superior products and groundbreaking technologies. DWV’s long-time connection with Ferrari began with David Wiener’s early work as a Ferrari race engine assembler at the revered Chinetti Ferrari in Greenwich, Connecticut. Followed by involvements in race driving, car design and wind tunnel operation, DWV was founded to create advanced vehicles, products, furniture and fashion.

DWV has worked with some of the world’s great brands, including the U.S. Ski Team, Columbia, Cannondale, Ben & Jerry’s, Nike, Ganassi IndyCar, Hollywood, TWR, Old Navy, Bloomingdales and many others. DWV programs have also been sponsored by such well-known companies as Adidas, Campagnolo, AMF, DuPont, Fischer, Salomon, Revo, Vuarnet and others. In addition, DWV’s work has been featured in media worldwide, as well as on a PBS-TV documentary about David Wiener. DWV prides itself on its unique operational model, based on its experience with Formula One teams, to inspire its personnel and programs to optimize performance, style, operations, image and success. DWV’s Park City facility and Salt Lake City based DWV Technology Center exhibit DWV’s culture with Ferrari and other F1 cars on display.
 

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