Having proved a great success in Milan last summer, the Per fare un albero (“To make a tree”) project using full scale fiberglass Fiat 500s and trees, has now crossed the border and arrived in Paris under the name of L’Arbre de L’Espoir

"I know that there are great expectations from our fans," says Fernando Alonso, "I can confirm that I feel that we are well prepared, the team has worked with great attention and dedication and we could see the results"

With a cake and candles the tiny Fiat Panda has celebrated its 30th birthday in Geneva as exactly 30 years ago at the same Swiss motor show the first-generation model was launched before going on to be a true global automotive hit

This weekend sees the start of the 2010 Formula 1 World Championship and for the sixtieth consecutive year, Scuderia Ferrari will heed the call to arms, with this year’s car, the F10 and its two drivers, Felipe Massa and Fernando Alonso

The undisputed star of Gooding's Amelia Island Auction will be the stunning bodywaork recreation of the Alfa Romeo 6C 1500 SS Aerodinamica by Touring, built on an original chassis in the final project carried out by Carlo Anderloni

Chrysler Group has announced in a statement that Laura J. Soave has been appointed as the Head of the Fiat Brand for North America; Soave will lead the reintroduction of the Fiat Brand in North America, beginning with the Fiat 500

While the recalls embroiling Toyota have hit the headlines worldwide, Fiat Automóveis is being forced to recall the Fiat Stilo built in Brazil after the Ministério da Justiça ruled that faulty rear hubs caused the detachment of the road wheel

A year ago Lamborghini's Reventón caused a stir when seven were put up for sale on JamesList.com, now this supercar's desirability has taken a further knock with half the production run listed, along with four of the newer Roadster versions

Four significant Pininfarina-styled Ferrari sports cars with their distinctive designs and low-volume production spread over three decades will be offered for sale on Friday by Gooding & Co during its Amelia Island Auction

After an historic sales record year in 2008 it all went wrong last year for Lamborghini as it was one of the biggest losers from the global recession, posting a 35 million euro pre tax loss and with deliveries down 37.7 percent to 1,515 cars

In Geneva Novitec Rosso is showing off the latest products of its Ferrari tuning programme: a upgraded California and 430 Scuderia lining up alongside the ultra-exclusive 599 GTB Fiorano "Race 848" on the occasion of its world première

ItaliaspeedPhotoStream: 80th Geneva Motor Show - Novitec Rosso [Ferrari 599 GTB Fiorano "Race 848", Ferrari California & Ferrari 430 Scuderia "Edizione 747"]

ITT Corporation has announced that its Italian-based Motion Technologies business has been chosen to supply the front axle brake pads for the new Alfa Romeo Giulietta which is currently making its world at the Geneva Motor Show

Already boasting significant power from its 3.0 V6 CRD engine, one Chrysler 300 owner recently approached leading UK aftermarket tuner, Celtic Tuning, to squeeze significantly more horses out and create a truly powerful charger

The weather forecast spoke about rain over the previous days but there was lots of sun in São Paulo on the occasion of a special event organised by Ferrari's new sponsor, Santander, that focused around Felipe Massa on the Interlagos circuit

Juan Manuel Fangio II, nephew of five-time F1 World Champion Juan Manuel Fangio, will take to the track at the wheel of a Maserati 250F as the championship kicks off its 60th anniversary year at the Bahrain Grand Prix this weekend

Fiat Automobiles India saw its sales continue to rise during the month of February and with 2,256 vehicles sold in India meant it was up an impressive 78 percent year-on-year as the Italian carmaker's renaissance on that market continues apace

Alfa Romeo is joined the bandwagon of web stores to and its new online presence has just gone live offering a range of licensed products, manufactured by partners like Jaggy and Italia Independent, as well as gifts, accessories and merchandise

Talk of a spin-off of Fiat Group automobile manufacturing arm has reared its head once more with the media reporting that it could be announced when CEO Sergio Marchionne presents his latest forward plan for the Group on April 21

Sofia is the latest project to be developed by the I.DE.A Institute, a luxurious high performance sedan which follows on from the ERA small sports car concept which the Turinese design studio presented at the Geneva Motor Show last year

ItaliaspeedPhotoStream: 80th Geneva Motor Show - I.DE.A Institute Sofia

The very first car to wear the "Alfa Romeo" name is touring Australia to celebrate the marque's 100th birthday and it will be seen on track at the Australian Grand Prix, in leading museums and amongst Australia’s Italian community

One year after its world première in Geneva Zagato's Perana Z-One is back in at the Swiss motor show again with the news that it is gearing up for production after plans were put on ice over the last year and is set to go on sale in May

ItaliaspeedPhotoStream: 80th Geneva Motor Show - Perana Z-One [Zagato]

ItaliaspeedTV: Under the Pentastar - The top stories from Chrysler for the week include February U.S. vehicle sales, the Chrysler brand sharing a stand with Lancia at the Geneva Motor Show, Ram TV and executive appointments