PERSONALISATION
 

Courtesy of the "Officine Alfieri Maserati" personalisation programme, Trident owners can now create their own customised Maserati, by choosing the colours, finish, and features that best reflect their own particular style and needs.

Colour schemes, interior trims, travel, and sports dynamics: the four different categories of custom vehicle configurations offered alone demonstrate the wide range of options to allow each client can create their own "tailor-made" car.

In terms of the exteriors, there are 16 paintwork options while the wheels come in three finishes and brake calipers come in five colours (black, silver, red, titanium and yellow). There is a choice of 10 leathers for the upholstery (seats, dash, door panels, roof lining and piping for the Coupé) and these can all be combined freely. In addition, there are 13 stitching colours, five for the mats and three interior detail finishes (Grey, Dark Bordeaux and Aluminium). The new Dual Colour option (seats and lower dashboard in two colours) brings an almost infinite number of possible combinations into play too. An array that will satisfy even the most demanding client. The "Officine Alfieri Maserati" personalisation programme really does mean that each new owner will be able to order a completely unique Maserati. A vast catalogue of travel and sporting dynamics accessories also allows clients to add extra flourishes designed to enhance their cars' on board comfort and luxury (heated seats, cruise control), communications (GPS satellite navigation system, GSM cell phone), safety (Xenon headlights) and driving pleasure (Skyhook suspension, alloy wheels).
 

In addition to all of this, however, the flexibility built in to such an artisan production process means that you will be able to have even your most specific requests met. Apart from all of the options developed by the Trident itself, the personalisation programme can also satisfy ad-hoc requests from individual clients on condition that such requests meet certain technical, quality and type approval criteria.

In short, when you purchase a Maserati, you will find a true couture service at your disposal. One final flourish of exclusivity is that owners can now also include their own name or personal symbol or the logo of their company on the sill plate.

MASERATI GRANSPORT

The Maserati GranSport is available in the six sportiest colours in the Maserati range, each one of which can be combined with various interior options. Owners can choose from the classic Giallo Granturismo (Grand Tourer Yellow) and Rosso Mondiale (World Championship Red) or, alternatively between the metallic Nero Carbonio (Carbon Black), Blu Mediterraneo (Mediterranean Blue) and Grigio Touring (Touring Grey). The recently introduced sixth colour choice is Bianco Fuji (Fuji White), an original pearl white with the unusual depth typical of three-coat pearlescent paints.

This is the starting point from which the Officine Alfieri Maserati programme can be used to include a vast array of other personalisation options regarding the colours of the interior trim leather, fabric as well as technical or comfort-oriented features, such as: Xenon headlights, Skyhook suspension, Mercury Grey and Ball-Polished options for the wheels, carbon interior and exterior components, GPS and GSM telephone module controlled from the radio unit, and a six-disc CD Changer, to mention but a few.