FIAT BRAVO

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A specific response to every demand
 

The new model comes in a very comprehensive range, where everyone will find the Fiat Bravo he is looking for. Different solutions are available on different markets, but they are all excellent value for money and reflect the many ways of interpreting and using the car. Below is the complete range of the standard and optional equipment available on the Italian market, in addition to which customers can choose from the many items in the Lineaccessori range, which enhance the new model’s practicality and versatility, as they meet the functional and emotional requirements of each customer.

Standard and optional equipment (Italian market)

The proposals of Fiat Auto Financial Services

The launch of the new Bravo is an opportunity for Fiat Auto Financial Services, the company created by a 50-50 joint venture between Fiat Auto and Crédit Agricole that specialises in financial services to the Fiat Auto network and customers, to introduce a new approach to financial products applied to vehicle sales. Different solutions have been defined to finance the purchase of a Bravo on the various European markets, and they interpret the concept of an acceptable, substantial car perfectly. Here are a few examples:
 

FIAT BRAVO
FIAT BRAVO


- the 'freedom' purchasing formula in Italy with Sava, allows the customer to choose the best rate to match his personal monthly budget, and to use it to purchase any version, outfit or engine variant of the Bravo; in addition to the simplicity of this formula which is unique among carmakers, the formula also includes an extra 5-year warranty on the car, offered by Sava and Fiat;
- the German 'satisfaction or your money back' purchasing formula, which includes a 4-year warranty in the loan; it also allows customers to return the car after a three-month period, only paying a cost per kilometre. This financial product is evidently based on the awareness on the part of Fiat and Fiat Bank, that the Bravo, with its contents and quality, will meet the expectations and requirements of German customers;
- the all-inclusive 'Fiat for everyone' package offered in France by Fiat Crédit, which includes maintenance, a complete insurance policy and roadside assistance in the monthly rate. The concept of a loan that includes useful services customised to the motorist’s requirements, is also adopted in Spain, by Fiat Financiera, where, in addition to the above services included in the rate is an innovative policy that insures the driver’s licence against partial/total endorsement or possible withdrawal/suspension.

The many formulae proposed for the Fiat Bravo also include long-term rental, with very competitive rates that have been made possible by the extremely low running costs (ordinary and extraordinary maintenance) of the latest Fiat model.

Report & Photos: Fiat Auto